NSW Labor isn't winning over voters: poll

THE Labor brand in NSW continues to suffer with a new poll revealing less than a quarter of voters are behind the opposition party.

The Nielsen poll, published by Fairfax Media, revealed only 23 per cent of those surveyed would give NSW Labor their primary vote.

The coalition's primary vote sat at 52 per cent, with the Greens at 10 per cent, independents at nine per cent and others on five per cent.

On a two-party preferred basis, the coalition maintains the advantage it secured over Labor at the March 26, 2011 state election, leading by 63 per cent to 37 per cent.

This a swing of just one per cent to Labor in two years.

The poll reveals that Premier Barry O'Farrell has an approval rating of 54 per cent and a disapproval rating of 35 per cent for a net approval rating of 19 per cent.

This was the highest for a NSW premier since Morris Iemma's net approval rating of 27 per cent in 2007, it reported.

Opposition Leader John Robertson recorded a net approval rating of minus 11 per cent, with a disapproval rating of 43 per cent and approval rating of 32 per cent - the worst result for an opposition leader since the Liberals' Peter Debnam, whose rating was minus 21 per cent in March 2007.

Mr O'Farrell also retains a strong lead over Mr Robertson as preferred premier, 62 per cent to 25 per cent.

The statewide poll of 1000 voters was taken last weekend, days after the latest federal Labor leadership wrangling.

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